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Luxury Retail Management. How the World's Top Brands Provide Quality Product and Service SupportMichel GutsatzNoted experts offer invaluable insights into the glamorous world of luxury retail Luxury Retail Mana…
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Tuned In. Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsJohn Wiley & Sons Limited (USD John Wiley & Sons Limited (USDIf you market a product, service, or idea in any business, industry or organization, you must read T…
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Selling For DummiesBen KenchBeing a successful salesperson isn’t only useful in a traditional sales role. Whether you want to se…
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The Collaborative Sale. Solution Selling in a Buyer Driven WorldKeith M. EadesBuyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale…
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Insight Selling. Surprising Research on What Sales Winners Do DifferentlyJohn E. DoerrWhat do winners of major sales do differently than the sellers who almost won, but ultimately came i…
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Sales EQ. How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex DealAnthony IannarinoThe New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have m…
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The Nordstrom Way to Customer Experience Excellence. Creating a Values-Driven Service CulturebreAnne O. ReevesThe fully revised and updated edition of the classic book about Nordstrom's extraordinary customer s…
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Influencer Marketing For DummiesEdita Gassmann RodriguezThe easy way to get 'in' with influencer marketing Are you a marketing guru looking to stay at the t…
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Selling Through Someone Else. How to Use Agile Sales Networks and Partners to Sell MoreNaveen JainExperience the growth multiplier effect through transforming the distribution and sales network Sell…
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UnSelling. The New Customer ExperienceAlison KramerUnSelling is about everything but the sell. We put all of our focus on the individual purchase trans…
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UnMarketing. Everything Has Changed and Nothing is DifferentAlison StrattenUnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wro…
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It's the Customer, Stupid!. 34 Wake-up Calls to Help You Stay Client-FocusedMichael A AunRuthlessly focus on what's convenient for customers, not what's convenient for you Ninety percent of…
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Scientific Selling. Creating High Performance Sales Teams through Applied Psychology and TestingGeoffrey JamesSales managers have the most difficult job in the business world. They are responsible not just for …
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Retail Marketing and Branding. A Definitive Guide to Maximizing ROIDennis SpilleckeRetail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketi…
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Rainmaking Conversations. Influence, Persuade, and Sell in Any SituationJohn E. DoerrConversations make or break everything in sales. Every conversation you have is an opportunity to fi…
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Mastering the World of Selling. The Ultimate Training Resource from the Biggest Names in SalesJeffrey GitomerOf the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeated…
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Web Marketing That Works. Confessions from the Marketing TrenchesToby JenkinsPractical tips on using the web to boost your business, no matter what business you're in Everyone i…
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The Guru Guide to Marketing. A Concise Guide to the Best Ideas from Today's Top MarketersJimmie T. BoyettDiscusses the newest marketing concepts. The Guru name is synonymous with expert, candid advice. The…
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The Certifiable Salesperson. The Ultimate Guide to Help Any Salesperson Go Crazy with Unprecedented Sales!Laura Laaman"If you are a salesperson, you will find yourself in this book. Treat it like your road map to succe…
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Whiteboard Selling. Empowering Sales Through VisualsCorey SommersCreate compelling whiteboard presentations to engage your customers and win their business Whiteboar…
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Enterprise Marketing Management. The New Science of MarketingJohn Wiley & Sons Limited (USD John Wiley & Sons Limited (USDA groundbreaking paradigm that takes a scientific approach to marketing practice Top executives at t…
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Greentailing and Other Revolutions in Retail. Hot Ideas That Are Grabbing Customers' Attention and Raising ProfitsWillard N. AnderAn introduction to greentailing and the five other biggest trends in the retail business In their ne…
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Golden Circle Secrets. How to Achieve Consistent Sales Success Through Customer Values & ExpectationsBen MidgleyA father and son sales team reveal the secrets of sales success In Golden Circle Secrets, father-and…
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How to Sell to an Idiot. 12 Steps to Selling Anything to AnyoneBill SparkmanHOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a diffic…