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They Ask You Answer. A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital ConsumerMarcus SheridanA revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straigh…
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Predictive Marketing. Easy Ways Every Marketer Can Use Customer Analytics and Big DataOmer ArtunMake personalized marketing a reality with this practical guide to predictive analytics Predictive M…
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Marketing to Millennials For DummiesCorey PadveenMarket effectively to the millennial mindset Millennials make up the largest and most valuable marke…
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Chief Customer Officer 2.0. How to Build Your Customer-Driven Growth EngineJeanne BlissA Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2.0 will…
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Neuromarketing For DummiesPeter SteidlLearn how to use neuromarketing and understand the science behind it Neuromarketing is a controversi…
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Big Data Marketing. Engage Your Customers More Effectively and Drive ValueLisa ArthurLeverage big data insights to improve customer experiences and insure business success Many of today…
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What Great Brands Do. The Seven Brand-Building Principles that Separate the Best from the RestDenise Lee YohnDiscover proven strategies for building powerful, world-class brands It's tempting to believe that b…
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Marketing in the Age of Google, Revised and Updated. Your Online Strategy IS Your Business StrategyVanessa FoxSearch has changed everything. Has your business harnessed its full potential? A business's search s…
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YouthNation. Building Remarkable Brands in a Youth-Driven CultureMatt BrittonYouth is no longer an age—it's a commodity YouthNation is an indispensable brand roadmap to the yout…
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The Book of Business Awesome / The Book of Business UnAwesomeScott StrattenUnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together—…
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The Ways to New. 15 Paths to Disruptive InnovationJean-Marie DruBreak free and lead the market with the roadmap to Disruption The Ways to New gives you a blueprint …
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Visual Marketing. 99 Proven Ways for Small Businesses to Market with Images and DesignDavid LangtonEffective creative strategies and campaigns for business owners or marketers Whether it's on the Web…
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Share This Too. More Social Media Solutions for PR ProfessionalsBrian SolisThe follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practic…
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How to Become Filthy, Stinking Rich Through Network Marketing. Without Alienating Friends and FamilyDerek HallA contemporary approach to network marketing—from the author of the million-copy bestseller, Your Fi…
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The Power of Unpopular. A Guide to Building Your Brand for the Audience Who Will Love You (and why no one else matters)Erika NapoletanoEvery successful brand in history is inherently unpopular with a specific demographic. Somewhere alo…
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