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The Collaborative Sale. Solution Selling in a Buyer Driven World
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The Collaborative Sale. Solution Selling in a Buyer Driven WorldTimothy T. Sullivan
Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale…
UnMarketing. Everything Has Changed and Nothing is Different
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UnMarketing. Everything Has Changed and Nothing is DifferentScott Stratten
UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wro…
The Cool Factor. Building Your Brand's Image through Partnership Marketing
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The Cool Factor. Building Your Brand's Image through Partnership MarketingDel Breckenfeld
What is cool? Who knows. But there is one thing every marketer does know– nothing increases sales li…
Scientific Selling. Creating High Performance Sales Teams through Applied Psychology and Testing
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Scientific Selling. Creating High Performance Sales Teams through Applied Psychology and TestingNancy Martini
Sales managers have the most difficult job in the business world. They are responsible not just for …
15 секретных правил для успешного риелтора
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15 секретных правил для успешного риелтораНаталия Рувинская
В книге изложены секретные правила, которые позволяют понять, как следует общаться риелтору с клиент…
Mastering the Complex Sale. How to Compete and Win When the Stakes are High!
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Mastering the Complex Sale. How to Compete and Win When the Stakes are High!Jeff Thull
Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies an…
Conscious Marketing. How to Create an Awesome Business with a New Approach to Marketing
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Conscious Marketing. How to Create an Awesome Business with a New Approach to MarketingCarolyn Tate
In the modern economy, businesses must have heart The marketing industry is broken. Consumers are ti…
The 800-Pound Gorilla of Sales. How to Dominate Your Market
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The 800-Pound Gorilla of Sales. How to Dominate Your MarketBill Guertin
Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pou…
Антикризисное управление розничным магазином
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Антикризисное управление розничным магазиномАнна Бочарова
Современные магазины работают в сложных экономических условиях. Приемы, которые применялись еще 5-10…
Playing Bigger Than You Are. How to Sell Big Accounts Even if You're David in a World of Goliaths
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Playing Bigger Than You Are. How to Sell Big Accounts Even if You're David in a World of GoliathsWilliam T. Brooks
The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized business…
The Accidental Sales Manager. How to Take Control and Lead Your Sales Team to Record Profits
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The Accidental Sales Manager. How to Take Control and Lead Your Sales Team to Record ProfitsChris Lytle
Key skills to make sales managers better developers of salespeople Get out of the firefighting busin…
Восприятие брендов и анализ потребительского поведения
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Восприятие брендов и анализ потребительского поведенияНаталья Викторовна Антонова
В монографии представлены исследования, проводимые авторами в течение нескольких лет в области психо…
Customer Experience For Dummies
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Customer Experience For DummiesBob Kelleher
Gain, engage, and retain customers with positive experiences A positive customer experience is absol…
Lead Generation For Dummies
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Lead Generation For DummiesDayna Rothman
Learn how to get your message heard above the online noise The buying process is greatly changed. Wi…
UnSelling. The New Customer Experience
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UnSelling. The New Customer ExperienceScott Stratten
UnSelling is about everything but the sell. We put all of our focus on the individual purchase trans…
Stop Acting Like a Seller and Start Thinking Like a Buyer. Improve Sales Effectiveness by Helping Customers Buy
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Stop Acting Like a Seller and Start Thinking Like a Buyer. Improve Sales Effectiveness by Helping Customers BuyJerry Acuff
Praise for stop acting like a seller and Start Thinking Like a Buyer «Stop Acting Like a Seller and …
Getting to VITO (The Very Important Top Officer). 10 Steps to VITO's Office
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Getting to VITO (The Very Important Top Officer). 10 Steps to VITO's OfficeAnthony Parinello
The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Imp…
Creating a Million-Dollar-a-Year Sales Income. Sales Success through Client Referrals
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Creating a Million-Dollar-a-Year Sales Income. Sales Success through Client ReferralsPaul M. McCord
In Creating a Million-Dollar-a-Year Sales Income, Paul McCord sets out a detailed, yet flexible cour…
Lead, Sell, or Get Out of the Way. The 7 Traits of Great Sellers
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Lead, Sell, or Get Out of the Way. The 7 Traits of Great SellersRon Karr
Praise for LEAD, SELL, OR GET OUT OF THE WAY «As CEO and Chairman of the Board of three publicly tra…
Marketing for Rainmakers. 52 Rules of Engagement to Attract and Retain Customers for Life
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Marketing for Rainmakers. 52 Rules of Engagement to Attract and Retain Customers for LifePhil Fragasso
You are a successful entrepreneur with a brain for business, but you’re indecisive about marketing a…
Продажи B2B: 101+ кейс
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Продажи B2B: 101+ кейсЕвгений Колотилов
Эта книга – квинтэссенция моего опыта как продавца, переговорщика и тренера по крупным и экспертным …
Продавать через эмоции: Секреты убедительных презентаций
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Продавать через эмоции: Секреты убедительных презентацийАртем Демиденко
«Продавать через эмоции: Секреты убедительных презентаций» — это незаменимый путеводитель в мире про…
Стратегия в продажах и переговорах. Секретный ингредиент победы
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Стратегия в продажах и переговорах. Секретный ингредиент победыМихаил Яковлевич Терентьев
Гарантия результата – к ней стремится каждый, если ставки высоки. В случае продаж или переговоров га…
No Thanks, I'm Just Looking. Sales Techniques for Turning Shoppers into Buyers
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No Thanks, I'm Just Looking. Sales Techniques for Turning Shoppers into BuyersHarry J. Friedman
Secrets of the trade from the master of retail selling and sales training No Thanks, I'm Just Lookin…
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