зарубежная деловая литература

управление бизнесом

Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership make this an important resource for businesses and organizations. It provides new vision and useful practical applications, helping women and men in the workplace become more effective and fulfilled, and ultimately helping businesses and business leaders realize increased profits. Through examples and case studies from companies like Kodak, Nike, Nintendo, Home Depot, Proctor & Gamble, Avon, and Disney, the book shows readers how ignoring gender diversity actually impedes the true potential of any business. 

общая психология

просто о бизнесе

критика

Leadership and the Sexes. Using Gender Science to Create Success in Business

What if your company could gain a greater profit share of the market simply by promoting more women into its senior management team? Sounds like a no-brainer, and despite nearly every study done in the past three decades proving companies with women leaders deliver superior performance, the number of women in the C-suites of companies all over the world is noticeably low. Results at the Top is written for the men who know the value female leaders bring to the table and need a tangible way to get them there. Whether you're building your leadership team from scratch or trying to transform long-established norms for a competitive advantage today, the practical guidance inside wastes no space with blame for the current state of women leaders and goes straight to the immediate steps organizations can take to change it. It gives you everything you need to both create the internal systems for promoting gender diversity on every step of the career ladder and motivating employees to celebrate its shared, bottom-line benefits. Up-to-date viewpoints don't confuse equal with same and go in-depth into the scientific differences between men and women that can complement each other to produce higher performing teams. Along with neurological variances, there are societal behaviors men and women need to recognize and substitute with more productive and advantageous ones. Through eye-opening research and illustrative examples from the real world, both sexes gain a deeper understanding of how we got here and the pioneering systems companies in the highest echelons of their industries are using to evolve leadership development all the way to the top. This everyday guidebook will immediately change the way you approach work with: A powerful new evaluation method for assessing the source of gender diversity in a company's leadership Concrete strategies men can use to champion greater gender diversity along with ways men and women can improve collaboration in order to run better organizations Focused coverage on addressing gender diversity with Millennials—and don't be surprised when you find they're not so different The most satisfying part of Results at the Top is watching your company's performance soar as gender bias disappears.

Barbara Annis