менеджмент и кадры

управление персоналом

корпоративная культура

управление персоналом и лидерство

The work investigates corporate culture and its impact on company effectiveness. Theoretical aspects are examined: genesis, key elements, and cross-cultural communications. Based on the case of Construction Technologies Ltd., the analysis covers economic activity, social effectiveness, psychological climate, and HR dynamics. Measures for improving corporate culture and evaluating their effectiveness are developed.

Татьяна Борисовна Иванова