зарубежная деловая литература

управление бизнесом

Coming from conversations with executive teams of technology companies, venture capitalists, and M&A advisers, the insights contained in Why Killer Products Don't Sell are gold dust. First the book lays bare the claim that sales is sales is sales. It exposes the 4 very different 'Buying Cultures' and how they should be approached: Value Offered, Value Added, Value Created, and Value Captured. But it also gives a proven methodology for assessing a company's product mix ('offering' vs 'buying culture'), and a transformation approach to optimize sales and improve competitiveness. 

ЕГЭ по обществознанию

учебные справочники

единый государственный экзамен (ЕГЭ)

школьникам и абитуриентам

экзамен по обществознанию

подготовка к экзаменам

Why Killer Products Don't Sell. How to Run Your Company to a New Set of Rules

современная русская литература

Без серии

Dominic Rowsell