зарубежная деловая литература

In this fascinating exploration of one of the most celebrated and innovative minds, best-selling author Alan Axelrod cuts through the myths and reverence surrounding Edison’s “genius” to show how the inventor was, in fact, an ordinary man who created extraordinary work. While many of us believe that creativity, like genius, is something that just happens by chance or destiny, Edison’s life demonstrates that creativity of the very highest order can indeed be summoned up at will, and even reduced to a reliable working method and set of principles. 

Edison on Innovation. 102 Lessons in Creativity for Business and Beyond

Based on the findings in recently released archive papers and letters, as well as extensive library and historical resources, Alan Axelrod offers a compelling profile of the remarkable leadership discipline of a general often called a «military CEO.» In fascinating detail, Axelrod reveals that Ike was more than a great military leader; he was also a great executive who could—and did—write a reassuring letter to the mother of a solider one moment and make decisions impacting millions of lives the next. Follow Ike's path as Supreme Commander from the invasion of North Africa to victory in Europe and learn the lessons of great leadership along the way, including: The nature of leadership Managing detail without sacrificing the “big picture” Ensuring follow-through to execution Building a team Converting conflict into common cause Getting the facts and making plans Mentoring, motivating, and inspiring 